A focus on bringing quality, craft South African wines, to the American wine appreciator.

Sondela Cellars is a wholesale wine distributor, based in South Carolina, partnering with select distributors across the USA, to offer a carefully curated range of authentic South African wines, to hospitality, retail, events, and beyond.

Founder: Warren Griffiths

Raised in South Africa, a country known for its unique heritage, beautiful landscapes, and hidden wine treasures, founder Warren Griffiths has made the USA his home for over 15 years.

 With over two decades of experience in marketing, advertising and media, a deep appreciation for authentic brands, and a love for quality wines, Warren has spent the past 4 years seeking out the best of South African wine brands, to bring to the American wine aficionado.

During the pandemic, Warren moved from New York to Charleston, South Carolina, where he found a city energized by unique dining experiences, quality food, and great wines!

Having experienced many of the excellent dining and wining establishments in Charleston, it was evident that Charleston’s wine menus (and across the USA), were missing out on the finest wines, from the South African region.

And so, Sondela Cellars was established, with a singular mission to seek out, and present the best of South African wines, to the American wine palate.

The fine wines we bring in from South Africa, are carefully selected to be of the highest craft, coming out of the South African Wine region.

We pride ourselves in curating small batch wine brands, that will stand out on any menu, due to their unique stories, impactful branding and the finest quality wine.

We strive for our brands to be a wonderful discovery, for quality wine appreciators.

Warren Griffiths
Founder, Sondela Cellars